The Rise of the Full-Stack Marketer

Full-stack marketers juggle SEO, ads, content, and data daily. This report shows how they lead growth in a fast, AI-fueled world.
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Inside the Mind of the Full-Stack Marketer

From their toolkits and team setups to the friction slowing them down—here’s what 956 profiles, 400 survey responses, and 718K social mentions revealed.

Who they are

See breakdowns by company size, industry and team makeup—identify where full-stack talent is thriving

What they use

Uncover the top platforms and toolkits marketers rely on to plan smarter and move faster

What holds them back

Spotlight key pain points—from time juggling to data overload
 
 

say paid advertising is the hardest area to master
want more time for strategic thinking, creativity, and experimentation
have been in their current marketing role for 1–3 years
rely on project management tools to stay on top of their work
 

“The marketers of the future will be full-stack and AI-powered.”
—Rita Cidre, Head of Academy at Semrush

Feature1 Title (1-2 lines)

Research your competitors’ domains to spot their top performing keywords, estimated traffic, advertising, and backlinks.

  • Look at actual examples of your competitor’s ads in the Google Shopping Network.
  • See the keywords that trigger all of their ads on Google Shopping.

Feature2 title (1-2 lines)

Research your competitors’ domains to spot their top performing keywords, estimated traffic, advertising, and backlinks.

  • Look at actual examples of your competitor’s ads in the Google Shopping Network.
  • See the keywords that trigger all of their ads on Google Shopping.

Feature3 Title (1-2 lines)

Research your competitors’ domains to spot their top performing keywords, estimated traffic, advertising, and backlinks.

Feature4 (1-2 lines)

Research your competitors’ domains to spot their top performing keywords, estimated traffic, advertising, and backlinks.

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